So I recently talked about how these two Minecraft characters were part of one of the fastest growing Minecraft channels ever seen they were so successful that I had to create an entire video to explain how they grew their Channel and while we covered a lot of interesting strategies The comments section revealed one of the biggest secrets to their success it was the missing piece of the puzzle to explain this mysterious Minecraft Channel and it not only explained the views but it also explained the exact timing of their success there’s a reason why Maison blew up on January of 2022 But before we talk about that let’s read some of the comments from the last video because there was one comment that stood out to me as the secret to mice and success they said that Mison was using ads to promote their English content they would see these kinds of ads Whenever they searched up popular words like Minecraft now at first I wasn’t sure if this was true I went and searched for it myself and I didn’t find any ads but as more and more comments started to say the same exact thing I knew that my research was missing Something important and thankfully a few of the viewers from that video reached out to me on Twitter and gave me proof of these mice and YouTube ads this person by the name of Oz was able to find these ads while going incognito mode as you can see this is content from The official mizen Channel and you can also see in the screenshots that because of these ads Mison is appearing at the top of the search results then I received more proof of these mice and ads when the YouTuber crafty masterman sent me a screenshot of these ads in my Discord server now whenever I searched up these keywords I was getting ads that were personalized to what I wanted to see so that is why I never saw these ads while I was doing research but now that I’ve seen them for myself everything starts to make sense the minds in Japanese channel has undoubtedly made a lot of revenue from their content and it’s possible that they paid for an expensive YouTube advertising campaign in order to accelerate their English Channel there is also also a reason why January was the month that this channel chose to blow up and that is because Advertising is significantly cheaper in January than it is at any other time of the year you see advertising is in extremely high demand during the holiday season and because of the increased competition amongst advertisers the cost of running ads increases during December but after this month this demand goes Down and so too does the cost for running ads it would make sense for meiosen to wait until January to start their advertising campaign because it would be more cost effective and as the channel would grow and start gaining views organically they could then use that Revenue to support future Advertising while this is a bit speculative maybe mizen is doing this as a part of a massive growth strategy using money to build an audience then using that audience to make money and continue this way in a cycle until they don’t need to advertise their content anymore but while this channel has Become insanely popular there is a dark side to their success it has nothing to do with the official mizen channels it has to do with channels which are stealing mizen’s main characters and using them in their own videos to make as many views as possible as mentioned In the last video these characters have been insanely popular Google Trends shows that searches for Mikey and JJ and mizen have risen to the same levels of existing Minecraft trends such as Minecraft 100 Days with this insane amount of popularity it would make sense for dozens of Minecraft channels to fake The original content that mizen creates because of how successful it has proven to be now I first found out about fake mice and channels when I was scrolling the mizen subreddit and saw parents swarning of inappropriate content this post mentions how their kid was watching one of these videos and that it didn’t Seem wholesome or appropriate especially for a younger audience people were quick to respond mentioning that there is a lot of imitation Mison content on YouTube and this is a problem because the younger audiences don’t recognize the difference between the real and fake content so when they see the characters From Mison on a video in a thumbnail they think it’s a Mison video and they’re going to watch it these fake mice and channels are taking advantage of the trust built behind the official Channel and this includes examples such as Mikey and JJ JJ and Mikey and mazion Yeah that’s just mise and spelled wrong but you could see how kids could accidentally click this channel instead of the real one because of how very similar The Branding is now let’s take a deeper dive into some of the channels I’ve mentioned this is mazion the one With the misspelled name and you can see that the thumbnails and titles are definitely taking inspiration from the official mizen channel from the eyes of someone who might not be paying too close attention it would be very easy to accidentally watch one of these videos If it appeared in your feed in fact let me show you something at first glance all of these videos seem legit but when you look closely we can see that these are all mice and videos and this one right here is a mazion video very subtle difference but they are completely Different channels if you check the description of these videos You’ll often see the same thing this video is an unofficial work and is neither created nor approved by the mice and sisters and then they have a link to the original mizen Channel there is no debate to be Had these channels are making unofficial content they say so in the description but no one really reads the descriptions anymore this channel which goes by the name Mikey underscore Turtle has 42 000 subscribers and over 10 million views just from making imitation mice and content this channel has 140 000 Subscribers from doing the same thing they could redeem a silver play button with those numbers and they did it by copying Mison I mean this makes me wonder for what the future of Minecraft content will be one of the most popular shorts YouTubers in the Minecraft Community Beast sugar made a prediction On what Minecraft content will look like in 2023 he says that he expects there to be at least 200 new kids channels for Minecraft content by the end of 2023 and honestly I agree with him in fact I wouldn’t be surprised if there were 200 mizen related channels by the end of 2023. there is just so much fake mice and content on the platform right now some of these videos are showing up high on the myosin search results and some of the content as well is extremely inappropriate so inappropriate in fact that I cannot even show you what the Thumbnail looks like I don’t know how this video is even on YouTube but it is and the thing that we should mention is that not all of these channels are making inappropriate content a lot of them are just using the mice and branding in order to get more clicks on Their videos because it’s very easy to recognize the characters in a thumbnail kids will click on it you get more views that’s how it all works other channels are taking advantage of that and using it to show inappropriate content to younger audiences and that is a big problem problem so the most important Thing I can say to everyone is that you should only watch the official mizen channels there is a Japanese mizen Channel and an English Mison Channel these are the handles that they go by if you watch mice and content or you know someone who does make sure that they are Not watching fake mice and channels it’s important that they only watch the main channels because some of the fake content is wildly inappropriate and I want to keep you guys safe this is unfortunately the Dark Side of mison’s success but it isn’t mison’s fault they figured out how to gain billions of Views with a variety of strategies and we’re able to make a brand really popular but now that this brand is popular a lot of channels want to copy it for their own reasons it’s sad but all we can do is spread awareness and make sure people watch the real content Now if you haven’t seen the original video on mizen then you can click to watch it right here otherwise there’s another video on the side that you might really enjoy so go check that one out and thank you all so much for watching Video Information
This video, titled ‘The Secret Behind This Minecraft Channel..’, was uploaded by Fizzy Banger on 2023-02-09 12:00:37. It has garnered 25085 views and 1089 likes. The duration of the video is 00:08:02 or 482 seconds.
Today, we learn the secret behind Maizen’s viral success. This is how they gained 2 Billion Views in ONE Year on YouTube.
We also look into how this Minecraft channel’s rise in popularity has affected YouTube, and what the future of Minecraft content will be in 2023.
Can any Minecraft YouTuber use the same secret strategy? Watch to find out!
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